If you don't reach your employees, you lose them — quietly and quietly.

77 percent of employees in Germany do their work dutifully — but without real commitment. Only 10 percent feel truly emotionally connected to their employer. These are the sobering results of the Gallup Engagement Index 2025: The economic costs of internal termination: up to 142 billion euros per year.

It's not a motivational issue. It is a communication issue. According to Gallup, employees who feel well informed are 3.6 times more likely to be convinced that their company has clear priorities — and twice as likely to be confident that management will successfully overcome challenges. Communication is the lever. Digital signage is the tool.

The problem with email, bulletin board, and intranet

Most companies communicate internally via email, meetings, notices, and an intranet. The problem: Studies show that employees only remember 10 percent of the information they receive via email. Anyone who doesn't have an office — in production, warehouse or field service, for example — often has no access to digital channels at all. Information arrives too late, incomplete, or not at all.

Digital signage fills exactly this gap: displays in break rooms, entrance areas, production halls and corridors reach all employees — regardless of shift, device or email access. Centrally controlled, up to date in real time, visible to everyone.

What digital signage does in internal communication

According to FRAMR's 2025 Digital Signage Industry Report, employees can remember 95 percent of the information when it is communicated via video on displays. For pure text information — for example via e-mail — the figure is only 10 percent. The difference is dramatic.

With connectSignage, internal communication can be centrally controlled and automatically displayed on all displays — across locations, in real time and without IT effort. Typical use cases:

• Digital bulletin board: Company announcements, HR information, shift plans and canteen plans — always up to date, visible to everyone, paperless.
• KPIs & production data: Real-time indicators directly in the hall — machine utilization, daily targets, quality indicators. Employees know where the company stands.
• Appreciation & Recognition: Make birthdays, anniversaries, team achievements and project successes visible — on display, for everyone. Whoever feels seen stays.
• Safety advice & compliance: Display safety instructions, emergency messages and compliance information in real time and across locations.
• Corporate culture & values: Make mission, mission and success stories permanently visible — for a sense of community that goes beyond daily business.
• Welcome screen: Greet new employees and visitors professionally — the first impression counts, even internally.

Attachment is created through visibility

According to the Gallup Engagement Index 2025, emotionally bound employees have an average of 4 fewer days off per year than low-commitment colleagues. For a company with 2,000 employees, this equates to a potential cost reduction of over 1.4 million euros per year — due to fewer absences alone.

Commitment is not created through programs or appeals — it is created through daily experience: Will I be informed? Do I know where the company is heading? Am I perceived as part of the whole? This is exactly where digital signage comes in. Not as a substitute for good leadership, but as a powerful tool to make communication visible, consistent and accessible.

Would you like to experience ConnectSignage live?

We'd love to show you how it works. In our free basic webinar, you'll learn about our no-code platform from the ground up — how to create, manage, and publish content. Compact, practical and with space for your questions. The live webinar takes place every two weeks — just find a suitable date.

→ Register now for the basic webinar